Privacy Policy

1. Who we are

Sentira is operated by Embova OÜ, a private limited company registered in Estonia (reg. 17474370), located at Ahtri tn 12, 15551 Tallinn, Estonia. We are the data controller for the personal data described in this policy.

2. What we collect

• Account data: email address and authentication details when you sign in.
• Portrait data: your responses to the personality questionnaire and the resulting portrait analysis.
• Payment data: processed by Stripe. We do not store your full card details.
• Usage data: pages visited, features used, device type, and approximate location (country level) via privacy-friendly analytics.

3. Why we collect it

• To generate and deliver your psychological portrait.
• To process payments for the full portrait.
• To improve our product and understand how it is used.
• To communicate with you about your account or purchase.

4. Sensitive data

Your portrait responses may reveal aspects of your personality and psychological profile. We treat this data with extra care. It is stored encrypted, never sold, and never shared with third parties for marketing purposes.

5. Payment processing

Payments are handled by Stripe, which acts as an independent data controller for payment data. We receive only a confirmation of payment and a partial card reference.

6. Data sharing

We do not sell personal data. We share data only with:

• Stripe to process payments.
• Hosting infrastructure to serve the application.
• Analytics (privacy-friendly, no personal identifiers shared).
• Legal authorities if required by law.

7. Data retention

We retain your data for as long as your account is active. You can request deletion of your account and all associated data at any time by contacting us.

8. Your rights (GDPR)

You have the right to access, correct, delete, restrict processing of, or export your personal data. To exercise any of these rights, email us at info@embova.com.

9. Cookies

We use essential cookies for authentication and session management, and privacy-friendly analytics to understand how the site is used. We also use advertising cookies from Meta (the Meta Pixel), which set identifiers such as _fbp and _fbc to measure the performance of our advertising and help us reach relevant audiences. You can block or delete cookies at any time through your browser settings.

10. Contact

For privacy questions, contact info@embova.com.